We get it – design, marketing and branding is our world not yours, so we don’t expect you to know all the jargon. That said, if you take a little time to learn the basics of our language, we can probably get closer to the...
Motion design is no longer restricted to aesthetics. Today, it’s changing how users interact with brands and digital products by making user interactions more streamlined and intuitive. Companies are extremely focused on storytelling, and they’re aiming to tell better narratives about themselves. This focus on...
[vc_row row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" css_animation=""][vc_column][/vc_column][/vc_row] No one knows your brand like you do. And as a result, it can be difficult to give up the creative reigns to an outsider. When left in the right hands, however, working with a creative agency can...
Last year we noticed consumer’s search for authenticity whether perceived or real, was the driving force behind emerging design trends. As we shift further away from flat design reigning supreme, brands and individuals alike are starting to break away from what’s standardized to incorporate design elements...
CES made a splash in Las Vegas this past week, and we had fun tuning in to check out the futuristic spectacles and experiential marketing (at least, while they were visible). 5G sounds like it’ll change the VR game forever, self-driving cars are here, and...
Yep, you read that correctly. And no, this isn’t about making things look nice. When we hear the word design, we tend to think of aesthetics; but that doesn’t even begin to cover the role design plays behind the scenes. The iPhone may have been one...
Motion design has the potential to engage and delight your audience, but only when it’s done well. Like with most incredible things, a final motion graphic often looks deceptively simple. But with each adorable GIF you see online comes lots of planning. Creating motion graphics means...
Whether you want to change your brand identity, or update something as deceivingly simple as a blog, changing your website can be a huge commitment. It’s hard enough to take a step back from your own work, but once you do, how do you even...
Whether we’d like to admit it or not, humans are incredibly biased creatures; and understanding these biases can help a designer predict and provoke responses. As Joe Sparano, graphic designer for Oxide Design Co. once said: ”Good design is obvious. Great design is transparent.” Nothing makes...
So you want to hire an agency. How do you pick the right kind? That’s a very valid question, and if you’re in a pinch and trying to get things done as quickly as possible, you might even wonder what’s the difference between them all. Well,...
