For every industry and every business goal, producing useful original content is one of the most effective ways to create a path for new customers to discover you.
Content marketing widens the mouth of your sales funnel. It answers the early questions that prospective buyers often have, and positions them in a place on the internet they can be easily found. It offers a glimpse into your service offering, but doesn’t show the whole hand. Thought leadership wins clients over with a little insight and wisdom, and invites them into a genuine conversation with the promise of a deeper dive.
Take your message further
  • B2B and professional services
  • Technology and innovation
  • Finance
  • Healthcare and insurance
  • HR and recruiting
  • Lifestyle and entertainment

Content 5
Content 4
Content 3
Content 2
Content 1
Win more emails, phone calls, and meetings
65% of marketers find it challenging to produce engaging content, and 60% can’t do it consistently.
Stand out from the sea of spam with content built to share
Organic content marketing generates 300% more leads than paid search, and video marketing generates 66% more.
Establish, grow, and leverage your reputation
78% of consumers believe brands that produce custom content are more trustworthy, and 90% of millennials say authenticity is important to them when deciding which brands they support.
Content strategy
Aligning your business goals to compelling storytelling concepts designed as cross-channel campaigns.
  • Research and audits
  • Communications plans and content calendars
  • Analytic and insight reporting
  • Employee empowerment
  • Event and conference themes
  • Marketing campaigns
Content production
Creating platform-tailored assets
and designing scalable systems for ongoing production.
  • Web, social media, and UX
  • Live presentations, speaking opportunities, and webinars
  • Sales, investor, and partnership decks
  • Email, including newsletters and outreach templates
  • Virtual sales pitches
  • Trend reports, ebooks, whitepapers, and blogs
  • Motion and live-action video
Content production
Creating platform-tailored assets
  • Web, social media, and UX
  • Live presentations, speaking opportunities, and webinars
  • Sales, investor, and partnership decks
  • Email, including newsletters and outreach templates

Whether you’re just getting started with content marketing or looking to boost your ROI, Modicum can translate your value proposition into a brand persona and content plan, then showcase the industry expertise of your team as compelling, reader-friendly thought leadership.

Aligning your business goals to compelling storytelling concepts designed as cross-channel campaigns.
  • Research and audits
  • Communications plans and content calendars
  • Analytic and insight reporting
  • Employee empowerment
  • Event and conference themes
  • Marketing campaigns

Creating platform-tailored assets and designing scalable systems for ongoing production.
  • Web, social media, and UX
  • Live presentations, speaking opportunities, and webinars
  • Sales, investor, and partnership decks
  • Email, including newsletters and outreach templates
  • Virtual sales pitches
  • Trend reports, ebooks, whitepapers, and blogs
  • Motion and live-action video
Let’s exchange info.