Who are you, anyway?
Check out the work we did for these brands.
Your brand and sub-brands are so much more than a fancy logo and a tagline. Before we bring your voice to life for your product launch, campaign, or everyday web presence, our team takes a bigger-picture approach to understanding your brand. We’re talking interviews, content audits, research, and anything that will help us understand who your company really is.
Only 28% of B2B marketers say they have a documented editorial mission statement
64% of people say shared values are the main reason they have a relationship with a brand
80% of consumers said “authenticity of content” is the most influential factor in deciding to follow a brand
We’ll take the time to make sure your brand is perfect, just like you.
We begin our process by discussing your goals and taking a deep dive into your business. Once our team understands what you’re going for, we’ll develop a strategy for showcasing that point of view.
So, what are you into? We’ll dig into who your company really is and emphasize what makes you different from the competition. Understanding your core values and culture will help us make the best decisions later on. (And figure out which ones are off the table.)
After our team knows your goals and perspective inside and out, we can personify your brand with a voice that’s all yours. Then, we’ll make sure every last choice, sentence and graphic stays true to it.
This is where we take everything we’ve learned and start putting it together. Our team will create the look, logo and guidelines that reinforce your voice and will make your brand a showstopper.
Once we have a great brand story, we’ll come up with a gameplan for the big picture. Then our designers and content strategists start bringing it to life. Our team is collaborative, so you’ll always know what we’re scripting, designing or developing.
We deliver the shiny new brand assets and guidelines along with other content you need to share your brand with the world.
“The meeting was a big success. Everything worked perfectly and looked amazing. Our partner was very impressed. Thanks to everyone for all their work and support on this!”
"These guys are highly creative, respectful of deadlines (oftentimes delivering early) and always professional. It's a pleasure working with them!"
“Modicum works so well for us because their technical fluency and creative intuition creates a seamless transition of design to production.”
—Peter Oppenheim, Senior Director, Showtime Networks
“I turn to Modicum for creative work because they are experts at turning marketing messages into consumable content. They produce beautifully designed work that speaks to our target audience.”
—Mike Schipper, Product Marketing Manager, Google AdMob
“Everyone at Modicum worked incredibly hard and did what we needed them to do to produce in time.”
—Noelle Mullins, Senior Print Designer, BET
“Modicum is really my go-to. I always recommend that we go with Modicum before engaging anyone else.”
—Matthew Rice, Marketing Executive, ServiceSource